Featured Case Study
The Tsar's Puppet
X/Twitter Book Promotion Campaign
Author: Jerry Anderson
An X/Twitter promotional campaign created to build curiosity around The Tsar's Puppet through reader-focused messaging, promotional visuals, and video content.
Campaign Work
Campaign Film
Promotional Video
Visual content created to capture attention and introduce the book's atmosphere, premise, and story.
Social Promotion
X/Twitter Campaign
I created multiple pieces of social content around the book, using different hooks and angles to keep the campaign fresh and encourage potential readers to take a closer look.


Supporting Context
Marketplace & Royalty Insights
A snapshot of the book's reported royalty sources and marketplace distribution during the periods shown.


Provided campaign insights — shown for context.
Author Feedback
“You sell a lot of books Emma. 😇 I really appreciate what you've been doing. I'll compensate you for this tomorrow. ☺️”
Summary
What I Worked On
- X/Twitter promotion
- Reader-focused messaging
- Promotional visual content
- Promotional video

